Episode 149

Engage Your Team for Innovation with Jeffrey Magee

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Jeffrey Magee is the “Thought Leader’s Leader.” He is the publisher and editor-in-chief of Professional Performance Magazine, editor of the LEADERSHIP MASTERY and SALES MASTERY blogs, a former nationally syndicated Radio Talk Show Host, as well as a published author of 31 books, including 4-Best Sellers and 4 graduate management textbooks. He is a leadership columnist and highly sought global professional speaker on performance psychology.



  • Three steps to create engagement: 1. Awareness (what/why), 2. Engagement (how), 3. Commitment (when)
  • Unleash innovation by inviting critical thought. Make it safe for someone to challenge.
  • Provide financial incentives for quantitative benefit to the business that come through innovation.



  • What is some lesson, saying, or experience that continues to influence your leadership to this day? Do not accept anything people say or do unless you can validate it.
  • Use three descriptors to finish this sentence: “A leader is…” Bold, brilliant, and has foresight.
  • What is a question that leaders should be asking either themselves or others? What are the implications of your decisions and ideas over the horizon?
  • What book would you recommend to leaders? Jeff’s reading formula: Always be reading 1) a technical book/textbook on your profession, 2) the pop book that people are talking about, 3) an autobiography of someone within your industry, 4) a how-to book within your space.
  • If you could get every listener to start doing something THIS week to help them be a better leader, what would it be? Think legacy. Stop and recognize what it is you are doing that people will remember – your actions, behaviors, comments.
  • As a general life principle, is it better to ask “why?” or “why not?” “Why not?” because it is contrarian. It challenges people to a deeper thought.






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About the Podcast

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Life as Leadership: Where Leaders Gather to Grow Together
Where leaders gather to grow together

About your host

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Josh Friedeman

Josh Friedeman is a coach who works with organizations to improve their efficiency and revenue. Learn more about him and his guests on his two podcasts, "Business Bitcoinization" and "Life as Leadership." To explore working with Josh, visit friedemanleadership.com.